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Your Patient May Be Local.
Their Contact Lens
Search Is National.
Whether they are buying their first supply or reordering months later, patients searching online for a specific contact lens are shopping in a national marketplace.
Your practice should keep winning locally. Vision Rescue gives participating practices a way to compete for the contact lens purchase nationally.
$0 signup · $0 monthly · $0 minimum · Vision Rescue participates only when it captures a dispensing order
The same search box, two completely different competitive fields.
Two Searches,
Two Different Worlds
Your practice website is excellent at one of them and is up against national budgets in the other.
“Eye Doctor Near Me”
Local intent, local competition, a few dozen practices in the running. Your site, your reviews, your map listing and your name are exactly what the patient is looking for, and no national retailer is trying to outrank you for your own practice name.
Keep investing here. This is where new patients come from, and nothing about activating changes it.
“Acuvue Oasys 90 Pack”
National intent, national competition, and every large online retailer bidding on it in all fifty states, every day, with a budget built for exactly this. A practice can rank for a product term, and some do. Holding that position in every state, every day, against those budgets is the part that rarely pencils out.
This is where the reorder happens. Your patient is not searching your name at eleven at night. They are searching the box.
One Practice Rarely
Buys That Placement
Not because the practice is doing anything wrong. Because the arithmetic is hard. A contact lens reorder is a modest transaction, and the click that produces it is priced by companies competing nationally for the same click.
A practice bidding alone pays national rates to reach the handful of its own patients who happen to be searching. For most offices that math does not close.
Pooled across every practice on the platform, the same spend buys a seat in the same auction, and any patient it reaches routes to whichever doctor wrote the prescription.
A National Brand
That Answers To You
The two halves usually come apart. A national site has reach and no relationship. A practice has the relationship and no reach.
Pooled across every practice, the same spend buys one seat in the auction. Whatever it reaches routes back to the prescriber.
The Reach Half
Vision Rescue is built to compete nationally across paid and organic search, including Google and Bing, for the product searches patients make when they reorder.
The Relationship Half
Every eligible order that lands routes off the prescription to the practice that wrote it. The patient gets a national storefront. The doctor gets the sale.
Layered, Not Substituted
Your practice site keeps doing what it is good at. Your in office annual supply push keeps running. Your order capture software keeps running. This sits on top of all three, at $0 to activate.
You May Not Know Us.
You Likely Know Dry Eye Rescue
Vision Rescue is the younger of our two brands, and plenty of doctors have not come across it yet. That is a fair reason to ask who we are, so here is the connection: Dry Eye Rescue is the same company, and practices have been ordering from it since 2019.
We started there, serving dry eye specialists with drops, supplements and lid hygiene, and Dry Eye Rescue still does exactly that. Vision Rescue is the same warehouse and the same platform, opened to every other practice and every category they prescribe.
Hundreds of thousands of orders have run through it. What is new here is the name on the storefront, not the company behind it.
Still Want To Know Who You Would Be Working With?
Reasonable. Take fifteen minutes with our team and ask whatever a website cannot settle: who we are, how long we have done this, and what happens the first time something goes wrong with one of your patients' orders. Or call 1-855-692-8024.
You Can Help,
But You Do Not Have To
Activation works whether or not you ever mention it. These are what the highest volume offices do anyway.
A fourth way to help, if you want one: the in-office display, stocked and standing where patients already wait.
Put It On The Prescription
One line on the copy every patient already leaves with: buy in our office, or online at visionrescue.com. Check your state board's rules on disclosing a financial interest before you add it.
Say It At The Counter
Offices usually put it the way they would to a patient asking: we work with Vision Rescue so you can get your contacts and the rest of your eyecare products in one place.
Or Do Nothing At All
The routing comes off the prescription itself. An office that never says the name to a single patient still receives the orders written against its prescriptions.
Eligible US Optometrists
And Ophthalmologists Can Activate
Requires an active US license, an NPI and an ABB Optical account for fulfillment. Nothing changes in the office.
$0 signup · $0 monthly · $0 minimum · Vision Rescue participates only when it captures a dispensing order
Questions? Call 1-855-692-8024, or back to the overview.